Saturday, April 11, 2009

And so it goes


And so it goes that one of my juniors text me (don't ask me why) and asked how come I don't really blog about the 'serious' aspects of my life?


I asked her what do you mean.


And she replied things like "you're like the star of TAS and even after so many years, all the lecturers talk about you and stuffs. and we all know you hold so many important portfolios! and your fb omg the who was tellin me that day you had dinner with mrs lim hwee hua?! and from the angle of the photos, you were sitting right beside her! c'mon babe, you gotta let us more into your life!


I was stunned for a few moments, unable to think of what else to reply. The next few minutes saw me fumbling with my stylus. I played a game of solitaire before deciding what to reply.


And so I told her, hey babe, thanks for the concern and all but you guys are over-analysing things wayy too much, aren't you? hmmm... i guess when it gets too serious in life, you wouldn't want to blog about all those stuffs? hmmm guess i got your point but for now, i'll stick to being pointless and all in my blogs. we'll catch up soon, if you guys wanna know what i'm always into and all.=p


Though i must say i don't really like to say too much about myself either when i meet people. I'd rather know more about others or like have some light-hearted conversations. Isn't life more meaningful that way?


And she said no way, that's crap, you're forever so busy! anyways, glad you got my point there and god bless! have a great weekend.


I know most of my friends have either given up on me or just bloody pissed off not seeing me for eons. I have to give her credit for driving the nail in. Not wanting to defend myself too much but as life would have it, I was and still am always being called upon situations to do stuffs. I don't know for who; neither do i know why my role just happen to fit into that particular situation so snugly like a lost jigsaw fits into the entire puzzle of mystery. But sometimes i'm just being there to do things for reasons beyond my understanding of cosmic energies. I don't mean to be mean but if it isn't destined to meet up any of my friends for now, then there's probably a good reason for all those unfortunate things happening.


Yawen always tell me, if it isn't meant to be yours then it won't be yours so what for try so hard? Taking that one step further, I interpret that to be if it's not meant to happen that way, means it just isn't, so just shift your focus elsewhere.


Shrugs. it does sound like some self-preserving excuse but heck, when the time's right, i think we'll all know the light.


Some things in life just aren't that important compared to others; not saying that they aren't 100% unimportant. The time would come for the right things to happen for the right people at the right place and probably, for the right price -- The universal wisdom of destiny's priority.

Posted by Atlantic Amethyst at 6:14 PM

Friday, April 03, 2009

Peter Gowers - my new beacon for all things marketing!


Peter Gowers is a super amazing guy!

Peter from IHG

It's not just about whatever he mentioned that day during the NTU-Cornell seminar on "The Next Generation of Asia-Pacific Hospitality". It's not really about the fact that he's CEO or what (though admittedly, it does count). It's just the way he thinks and acts upon with courage, belief and passion - it's very amazing. And it's even more amazing when he's right about certain things when at the end of the day, things went well....or should i say, really successful.

It's cool the way he managed to play a role in rebranding IHG and indirectly, shape the future of IHG. It's cool to use real people coz it's so unreal to do that and yet so cool coz it's real! This was the basis of our marketing campaign for ISG - which I remembered possibly was because of Yawen being inspired by IHG after our field trip as well to which Bernard crystalised the posters with utmost perfection.

NBS ISG Posters

And he's got no airs..and really humble sort of guy?

Peter's Email

Which kinda brings me back to why I love people in this industry. They're damn good but they don't go around telling people they're damn good unless needed - unlike many people whom I've came across in the banking & finance sector. (except for UBS, which is the weird and super nicee one.)

Posted by Atlantic Amethyst at 4:13 PM

Thursday, April 02, 2009

why do pets hate holidays

This is one classic example why I seldom skip Zuji ads in my emails.

Because I think it's worth reading - just for that kick of experiencing how creative things can go :XD






Posted by Atlantic Amethyst at 12:28 AM